Friday, June 23, 2006

Neverlate 7-day Alarm Clock

Consider this scenario when you just can't keep your eyes open and you have an important presentation in about 60 minutes, just enough to get about 45 minutes of shut eye. You pick up your compact sexy alarm clock and you go 3 clicks to the alarm menu, one click and a hold, wait 2 seconds, 2 clicks to minutes ..... and wondering if you set things correctly... was it AM or PM and then weelll zzzz.

I have owned 3 alarm clocks before this one (I lost one and one I intentionally left and tried to forget with my old apartment).

So, with "Neverlate" lets see -- I want to sleep for say .. 37 minutes. Well press the "nap" button and rotate a knob to set it to 37 and sleep thats it.

Or to set an alarm for say Tuesday, rotate the dial to "Tu" and another dial to set the time, back to run and you are done. The faster you move (clockwise or anti-clockwise) the dial the bigger the jumps and smaller jumps if you move it slowly.

The use of seperate buttons for most commonly used functions instead of one compact "do all" may seem redundant but is something that is intentional. A dial instead of a button to set the alarm for different days and another dial to set minutes and hours just cuts through the "bullshit" of clicking through each option inorder, bypassing it and then going the whole cycle again and coming back. Almost all functions for this clock are unconventionally (compared to most alarm clocks) simple and "common sensical".

Apart from the sound quality which is reasonably good, the radio does leave some things to be desired - a line in, a line out and maybe a digital tuner.Otherwise A fine clock radio that you may actually use. Even though, I got mine for free from ThinkGeek in exchange for the geek points I had accumulated, I think its worth the 29 bucks. It makes the available features "available" in a hurry.

Aug 23 2006: Check out this review at the Rainy Day Magazine

Available from
- $34.99

Mfgr's Site
American Innovative

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